GENERAL OVERVIEW
Baby Brezza and BabaSocial partnered in 2021 for the UK launch of their globally successful feeding range. The brand are quickly being recognised in the sector for their innovation and quality.
THE STRATEGY
Baby Brezza look to partner with influencers that are approaching or in the stage of parenthood where the innovation of their products add value in terms of time and producing quality meals for their child. Therefore, the campaign content revolves around what the product is giving back to the modern parent in terms of time and convenience.
PROJECT TYPE: ALWAYS ON
BabaSocial seed new influencers to promote this product each month. Due to the value of the products, we manage agreements with multiple content.
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Instagram Grid Content
Instagram Reel Content
Does Noah love Mummy or Milk more? I think it would be a close call!
The @babybrezza_uk Formula Pro Advanced is an absolute baby must have, I can’t believe I have only just discovered this. Bottles are made with a touch of a button, this sleek machine measures out the correct formula amount and water and can be made to 3 different temperature settings, which at 2am is a life saver! No more trying to count out formula scoops half asleep!
#babybrezzaukpartner #formulaproadvanced
@the_jarvis_tribe